Territory Module

• Introduction into the Federal Government
• Breakdown of the Federal Market
• Federal Capital Planning
• Federal Speak
• Federal Acquisition Regulations
• Federal Product Certifications
• Bring it Together

Money Module

• Federal Budget Cycle
• Color of Money
• Federal Buying Cycle
• Alignment of Money
• Tactical vs Strategic Money
• Behind the Curtain: Contracting Shop

Plan Module

• State of the Federal Plan
• Total Addressable Market
• Marketing Plan
• Channel or Original Equipment Manufacturing Plan
• Build Your Plan
• Plan Your Alignment To Close

Execution Module

• Federal Business Essentials
• Generating Leads
• Qualifying Leads
• Summation of Course